When to hire a CTO, and when not to.
Most founders hire a technology leader either a year too late or a year too early. The signals are readable well before it becomes obvious.
James Di Blasi3 min read
The question is rarely whether you will need one. It is whether the cost of not having one has passed the cost of having one. Here is how to tell.
Nine signals you have waited long enough
- Every technical decision routes through you, and you are not technical. You are approving choices you cannot evaluate, and everyone in the room knows it.
- Delivery estimates keep doubling. Not once, as a pattern. That is usually an architecture problem wearing a scheduling costume.
- You cannot tell whether your developers are good. You like them. You have no idea whether the work is competent. Nobody in the business can tell you.
- The cloud bill grows faster than revenue. Nobody owns that number, so it grows.
- A customer sent a security questionnaire and it stopped the deal. Enterprise buyers ask this early now. Guessing at the answers is visible.
- You are heading into a raise or a sale. Technical due diligence will find whatever is there. Better that you find it first.
- An agency is quoting six figures and you have nobody to check the quote. Reading that quote properly pays for a year of advice.
- Your best developer has become a single point of failure. One person holds the knowledge, and everyone quietly hopes they do not resign.
- Roadmap conversations end in vibes. Priorities move with whoever spoke most recently, usually the loudest customer.
Three or more of these at once and the decision has already been made for you. The only remaining question is fractional or full-time.
Three signals you should wait
- You have not found the product yet. Before product-market fit, the job is finding customers, not building a platform. A technical leader hired too early builds beautiful infrastructure for a product that changes next quarter.
- The technology is genuinely simple. A website, a payment link and a spreadsheet is not an engineering organisation. Do not manufacture one.
- You cannot fund eighteen months of it. Hiring a senior leader you have to let go in nine months costs more than the salary. It costs the team.
What a technical co-founder does not solve
Founders often answer this question by looking for a technical co-founder instead. Sometimes that is right. But equity is the most expensive currency you have, it does not come back if the fit is wrong, and a strong builder is not automatically a strong leader. Giving away fifteen per cent of the company to avoid a monthly invoice is a decision worth making slowly.
What to do in the next fortnight
- Write down the last five technical decisions and who actually made them. If the honest answer is nobody, that is your answer.
- Add up what technology cost you last quarter: developers, agencies, cloud, licences, tools. Most founders are surprised by the total.
- Ask what you would do tomorrow if your main system went down for a day. If there is no answer, that is a risk, not an oversight.
- Get an independent read on what you have built before you spend more on it.
If the answers make uncomfortable reading, that is normal and it is fixable. The businesses that get hurt are the ones that keep spending without ever asking.
Common questions
- Do I need a CTO or a lead developer?
- If the work is clear and you need it built well, a lead developer. If the question is what to build, who should build it and what it should cost, that is a CTO question and a lead developer is the wrong person to carry it.
- At what stage do startups hire a CTO?
- Most bring in a technical leader when engineering headcount reaches roughly five, when a raise is approaching, or when a failed build has made the gap obvious. The first two are cheaper reasons than the third.
- Can a non-technical founder manage developers?
- Day to day, yes. What is hard without a technical leader is judging quality, estimating properly, choosing an architecture and knowing when you are being told what you want to hear.
Bring me the decision that is currently stuck.
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Keep reading
- Fractional CTO vs full-time CTOThe honest comparison: cost, speed, risk and what you give up either way. Plus the point at which a fractional CTO should hand over to a permanent hire.
- What does a fractional CTO do?A fractional CTO owns the technical decisions a founder should not be making alone. Here is the real job, week by week, and what it is not.
- Technical due diligence checklistThe checklist investors and acquirers work through, the findings that reprice a deal, and how to fix the expensive ones before anyone asks.
